JOY | BIRMINGHAM
Birmingham New St Station, UK
Project
To create a retail store at New Street Station, Birmingham
Action
Joy like each of their stores to have a unique character while still being identifiable as part the brand. We wanted to create a design that referenced Birmingham’s brutalist architectural history. This was create through the use of colour and materials from the modernist and brutalist period.
Photographer – Enzo Cerri
Services
Services delivered by Block 1 Design on this project :
Full drawing pack
Implementation of project
Design production support
Landlord packs
Planning applications
Concept and visualisation
FF&E design