Creativity-based interior design
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To design the first permanent home for Prairie Fire BBQ at the newly redeveloped arches at Wood Lane, White City. The brief was to create a restaurant with an open theatre kitchen and a bar with 16 taps and cold room onsite.


The site sits across 2 arches linked by a glazed external walk way. This walk way is the only link between the 2 arches so the challenge was to create a space that felt like it was 1 cohesive design. It was also important to reference the America origins of the brand without obvious or cliche

Our approach was to use colour and materials as the link between the 2 spaces. By using steel, stone and wood we were able reference the originals of the brand while also referencing the history of the railway arch that the restaurant and taproom inhabit

We took inspiration from the forms of American diners and architecture to create the service counter and main bar. American soda stools are fixed in place in both areas to create areas of high and low seating.

The result is a space that is full of activity with both arches having a distinct but linked characters .


Services delivered by Block 1 Design on this project :

Full drawing pack

Implementation of project

Design production support

Landlord packs

Planning applications

Concept and visualisation

FF&E design

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